Writing, maps, electricity, the computer, and search each traversed the same seven-layer
stack. Each took less time than the one before it. The acceleration is monotonic, and it
points somewhere.
Writing
~5,000 years
L1–2Uruk proto-cuneiform (~3300 BCE)
L3–5Hammurabi's Code →
Gutenberg press
L6–7Pacioli's ledgers → scientific
journals
Maps
~4,000 years
L1–2Cadastral tablets →
Portolan charts (1270)
L3–5Ordnance Survey →
Google Maps
L6–7Prime Meridian (1884),
Landsat
Electricity
~120 years
L1–2Telegraph →
thermostat (1883)
L3–5Power grid →
AT&T → radio markets
L6–7Fedwire, broadcast news, NIST
Computer
~80 years
L1–2ENIAC →
VisiCalc → cron
L3–5ARPANET → AWS →
marketplaces
L6–7SWIFT, Stripe,
Wikipedia
Search
~30 years
L1–2Archie (1990) →
WebCrawler
L3–5Google's index →
PageRank markets
L6–7AdWords → "Google it"
Time to traverse all seven layers
Cognitive Workers
parallel
Five thousand years to thirty, a 170× compression measured against a stable architecture.
Cognitive workers are the first technology to
enter all seven layers simultaneously.